What do you need to get top rankings on Google? There are many ingredients in the mix, but here are three of the most important that you need to concentrate on...

The future of search is unclear – what is clear is that change is rapidly happening for all of the top Internet search engines. Google as always is the frontrunner for many of these search trends, but even little guys like Ask.com are making waves. In this article, I will attempt to cover some of the more interesting search trends that are occurring today with the top Internet search engines – but I am by no means being comprehensive about the subject. Things are changing on a weekly, or sometimes even daily, basis, and future articles will cover additional developments in depth.

How Mergers and Acquisitions May Change the Search Engine Playing Field - and Where Google Comes In

Saying that being on top can hurt your business sounds pretty unbelievable. But, being in first place has several disadvantages...

Is it just me or has Google gone into overdrive? As a professional full-time online marketer I have to keep my mind firmly placed on what Google is doing. As much as I try not to because Google has probably driven more people around the bend than Chrysler and Mercedes-Benz put together.

Dr. Craig Nevill-Manning is probably best known as the developer of Froogle (recently re-named Google Product Search) and the founder of Google's software engineering center in New York City. This article is a summary of his presentation at Webstock 2008.

Over the past couple years it has been impossible to avoid the buzz about images and their increasing role in search; such as universal search which is becoming commonplace among the major search engines. But universal search is only the most prevalent news and only the baby-steps of a new format of search that is about to take over the Internet.

Every webmaster should have some basic understanding of these simple SEO techniques if they want to achieve Top Rankings for their site. The more you know about these Search Engine Optimization techniques; the better your web pages will fare in the different search engines, especially Google.

Search engine optimization dominates the thinking and to a large degree the marketing efforts of many small and medium-sized companies, but have you ever noticed that many of the largest and most profitable companies in the world ignore many SEO techniques.

Are you baffled about a recent drop in your search engine rankings? Do you know where to start and get a handle on what the problem might be and how to remedy it? One option to consider is using search engine forums as a resource. They are full of questions from people who have experienced similar situations and are great resources for an answer or two. But let's say you really want to get to the bottom of the problem and you want to do it yourself. The following are some of the beginning steps StepForth takes when evaluating dropped rankings.