Pyjama People

Al Bert

Al Bert, a New Yorker, is a infopreneur, specialising in Search Engine Marketing, with a focus on links exchange as a traffic generation and web marketing strategy. Visit his site for a review of the latest Link Popularity Management Software.
He enhances his productivity with SEO Elite 4.0, the leading Links Popularity Management Tool. He recommends Jack Humphrey's "Power Linking 2: Evolution" for anyone serious about leveraging their linking strategy to gain new traffic and win new business.

 Articles by this Author

Link Trading Myths Uncovered

Google has just sent the Search Marketing world into a frenzy of hair pulling and nail biting. Its latest shake up of its algorithm has put paid to unrestrained link swapping. It had gone overboard like Meta tag stuffing before it. Even before this latest revision, all signs indicate that the Search Engines were beginning to devalue reciprocal links and forum signatures in their SERP's. So what is a harried webmaster to do? Are backlinks still relevant to search rankings? If they still count, how do you acquire them without running afoul of the SE's?