Pyjama People - http://www.pyjamapeople.com/articles
eBook Resale Rights Explained - Basic Resale Rights
http://www.pyjamapeople.com/articles/articles/75/1/eBook-Resale-Rights-Explained---Basic-Resale-Rights/Page1.html
Caroline Mackenzie
Become a free or premium member of Caroline’s site http://www.resale-rights-plus.com for access to hundreds of Resale Rights, Master Resale Rights and Private Label Rights (PLR) products, including free email marketing ebooks to use and resell in your home-based business. 
By Caroline Mackenzie
Published on 05/31/2007
 
There are different types of ebook resale rights. This article looks at basic ebook resale rights - what you can and cannot do with most basic resale rights ebooks. As there are literally thousands of ebooks with resale rights, with ebooks for almost every market, they overcome a major challenge in home-based business - finding products to sell.

eBook Resale Rights Explained - Basic Resale Rights

There are different types of ebook resale rights. This article looks at basic ebook resale rights – what you can and cannot do with most basic resale rights ebooks. As with other types of resale rights, some authors stray from the norm. You will need to check individual licenses for variations from the rights described here.

Basic ebook resale rights allow you to resell an ebook and, unlike products sold through affiliate programs, you get to keep 100% of the profit. As there are literally thousands of ebooks with resale rights, with ebooks for almost every market, they overcome a major challenge in home-based business – finding products to sell.

Basic resale rights are not limited to ebooks. There are also many software products with resale rights. Most resale rights products come with ready-made Sales Letters and some also include graphics and thank-you pages.

Basic resale rights products can be sold individually, can be grouped together and sold as packages, or included as bonuses with paid-for products. You can usually (but not always) set your own sales price.

Of course authors benefit from ebook resale rights too. They generate higher sales by giving businesses as well as end-users a reason to buy. Also, most resale rights ebooks contain the author’s affiliate and website links with the potential to generate additional sales and traffic.

Key restrictions

The prime restriction on basic ebook resale rights is that the right to resell stops with you. It cannot be passed on to your customers.

The extent to which this matters depends on your market. If your customers are end-users – pet owners, gardeners, and so on – they are unlikely to be interested in reselling the ebook. However, if they include business owners like yourself, products that they can resell too – Master Resale Rights ebooks and software – may generate higher sales than basic resale rights products.

Most basic resale rights products must be sold “as is.” You cannot change or remove the author’s affiliate or website links, or edit the ebook in any way. To be able to do this you will need ebooks or software with Private Label Rights.

Many resale rights products cannot be given away and when used as “free” bonuses the main product or package must have a dollar value. Check the license as this is one area in which there is a great deal of variation. Where products cannot be given away, some authors specify a minimum sales price.

The purpose of these pricing policies is to keep the perceived value of resale rights products at level that allows everyone to make a reasonable profit. This opportunity is lost if the ebook or software product is available for $1 elsewhere. So, it’s in everyone’s interest to comply and price within much the same ballpark.

There are many creative ways in which you can use resale rights ebooks and software to generate sales and profits in your home-based business. For instance, you can:

Start a business quickly and easily selling resale rights products.

Bundle them together and create your own unique sales packages.

Create niche mini-websites, selling niche resale rights ebooks and/or software.

Use them as bonuses to boost sales of your key products.

Expand your business with fresh new products.

And of course you can use them yourself, to gain ideas, strategies and tools for a more profitable home-based business.

Resale rights ebooks and software are available from a variety of sources. Many websites sell just one ebook or software product, others sell ready-made bundles. For choice and value, the best option is to join a resale rights ebook membership site.

Better sites will have hundreds of resale rights products and free membership options. Ideally, free members have access to a healthy selection of resale rights ebooks and software that you can download for free – not a limited range of outdated products. Paid memberships provide access to more exclusive or higher-quality resale rights ebooks and software.

The cost of membership is not a reliable indicator that one resale rights site is better than another. Some of the less expensive sites provide more choice, quality and value than their higher-priced counterparts. Take your time, browse around and get a good feel for what you will get for your money.

Because most resale rights membership sites allow you to download as many ebooks and software products as you like, it costs little or nothing at all to check them out before offering them to your customers. Customers who like what they buy are of course more likely to buy again – another ebook or one of your own products.

However you choose to take advantage of ebook resale rights, they can help you start or build a successful home-based business.