http://www.pyjamapeople.com/articles en-us N/A andrew@clarkfamily.id.au Tue, 07 Feb 2012 03:55:58 EST 20 http://www.pyjamapeople.com/articles/articles/130/1/How-to-Write-a-Media-Release/Page1.html Did you know that publicity is supposedly seven times more effective than advertising? And it is free – that is if you do it yourself. If you know the elements of writing a good media release to capture the attention of journalists, you can benefit from free editorial coverage. Here's a few tips to help you write a media release.]]> no@spam.com (Sue Currie) Wed, 19 Sep 2007 09:18:27 EST http://www.pyjamapeople.com/articles/articles/130/1/How-to-Write-a-Media-Release/Page1.html